Shake Shack’s First Casino Location to Land in Missouri

Missouri is about to get another first in a most unusual category. The Show Me State has been chosen as one of the first casino destinations for a Shake Shack.

I first saw Restaurant Dive break the news that Shake Shack is planning to expand into 10 casinos. The press release included the fact that the first will be in St. Louis, Missouri at this casino which will be familiar to most.

River City Casino in St. Louis will be one of the first locations to get a Shake Shack inside with plans for it to open sometime in 2026. “Shake Shack is thrilled to be partnering with PENN Entertainment to open ten incredible Shacks and take a meaningful step into the entertainment space,” said Michael Kark, President of Global Licensing at Shake Shack. The only other casino to get a Shake Shack in 2026 will be Hollywood Casino in Toledo, Ohio.

Having a brand like Shake Shack in a casino is an interesting twist on a popular food brand inside of a casino. Will it be a winning play? Those who make River City Casino in St. Louis a destination will be among the first to find out when it debuts next year.